Triveni Digital Works With Reseller Boreal Communications to Bring Smart DTV Solutions to Brazilian Market

PRINCETON, N.J. — May 25, 2009 — Triveni Digital today announced that Boreal Communications will serve as the company's reseller to the Brazilian broadcast market. Boreal will provide sales and support services, enabling continued distribution of Triveni Digital products across this important market. Founded in 1995, Boreal Communications has offices strategically located in three Brazilian cities, Campinas, São Paulo, and São José dos Campos. Boreal's strong sales and technical force in Brazil provides equipment and solutions to South America's broadcast and telecommunications industries.

"Triveni Digital has played a key role in the development of DTV standards as they are known today, and the company's products offer valuable metadata generation, management, and analysis tools that support provision of high-quality DTV services," said Luiz Duque, founder of Boreal Communications. "We look forward to working with the company to educate and equip broadcasters to provide their viewers with the best possible DTV transmissions."

"The Boreal team boast a strong technical background and more than 15 years of experience in worldwide sales and marketing, and we're pleased to be working with Boreal Communications to deliver advanced DTV management and monitoring solutions to companies across the Brazilian broadcast market," said Ralph Bachofen, vice president of sales and head of marketing at Triveni Digital. "With an extensive network of representatives and distributors, Boreal is a valuable partner in our ongoing expansion of global sales."

Triveni Digital is also joining Boreal to present a free technical seminar dedicated to video transmission and video content management in digital television. Scheduled for May 29 at the Hotel Blue Tree Paulista in São Paulo, the full-day seminar will address topics including HD transmission, electronic program guides, transport stream monitoring and analysis, and content monitoring, among others. The event will showcase state-of-the-art broadcast and cable solutions for transmitting, monitoring, and controlling the quality of digital TV services in the most cost-effective way.

More information about Triveni Digital and the company's products is available at

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About Triveni Digital

Triveni Digital Inc., a subsidiary of LG Electronics, develops systems that provide for the management and distribution of data and metadata in DTV, mobile DTV, and IPTV streams. Triveni Digital's products for DVB SI, ATSC PSIP, data broadcasting, stream analysis, and monitoring are renowned for their ease of use and innovative features. Working with leading industry partners, Triveni Digital employs an open and standards-compliant approach to the digital television market. More information is available at

Note to Editors: When referring to Triveni Digital, please use the complete company name, "Triveni Digital." Product and company names mentioned herein are the trademarks or registered trademarks of their respective owners.