PwC Study Finds Cord-Cutting Slowing

Consumers who dropped cable say they’re now paying more for video December 14, 2016

NEW YORK—Cable’s death may have been somewhat exaggerated, according to a new report from PricewaterhouseCoopers. In the recently released “Videoquake 4.0: Binge, Stream, Repeat—How Video Is Changing Forever,” cord-cutting is happening at a slower rate than expected, with fewer consumers planning on dropping pay-TV in the future. A total of 84 percent of pay-TV subscribers said they expect to still subscribe to cable in a year, up from 70 percent in 2015.

Read the full story on TV Technology’s sister publication, B&C.

Related Articles

Broadpeak nanoCDN Cuts OTT Live Video Streaming Latency

Report: Drones Had Rough 2016, But Found Room for Growth

Media Links to Present SDI to IP Case Study at VidTrans

Receive regular news and technology updates.
Sign up for our free newsletter here.