Smart TVs

Latest about Smart TVs

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Smart TVs Nudging Roku, Chromecast Aside

By TWICE Staff published

The number of people in the U.S. who will use a smart TV is expected to rise 10.1 percent from last year, to 168.1 million, according to findings from the eMarketer research firm.

Streaming
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Nielsen’s New Advanced Video Advertising Initiative Focuses on Smart TVs

By Michael Balderston published

Acquired Sorenson Media to help push addressable advertising.

Business
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