Latest about ratings

family watching TV

MRC: Nielsen Undercounted Local TV Viewing

By George Winslow last updated

Nielsen says it is has made progress in resolving problems created by the pandemic in local panels and that it is working with the MRC on the issue

Business
Debra OConnell

ABC Owned TV Stations Embrace Impressions-based TV Ad Sales

By George Winslow published

The shift away from using ratings as the currency for local TV ad sales will allow TV and digital to be sold on the same basis

Business
Nielsen

TV Networks Seek Independent Audit of Nielsen Ratings During COVID

By Michael Balderston published

Networks believe Nielsen’s ratings are “undercooked”

Super Bowl LV Tom Brady

Super Bowl LV Scored 96.4M Total Viewers, a 14-Year Low

By Michael Balderston published

Number covers all platforms where the came was available

Sports
Joe Biden Inauguration

Biden Inauguration Drew Nearly 40M Viewers, Per Nielsen

By Michael Balderston published

More people tuned in for Biden’s inauguration than Trump’s in 2016

null

Entravision Signs Agreement With Nielsen for Local TV Ratings

By Phil Kurz published

Helping to seal the deal was Nielsen’s Spanish-speaking audience measurement capabilities

null

'Sunday Night Football' Ends Six Years at No. 1

By posted by Deborah D. McAdams published

A total of 25 primetime telecasts between Sept. 8, 2016 and May 23, 2017 averaged at least 20 million viewers...

People
null

Fox Sports Takes Nielsen Out-of-Home Numbers

By posted by Deborah D. McAdams published

Fox Sports is taking Nielsen out-of-home numbers. The TV metrics institution said the net is the latest subscriber to its National Out-of-Home Reporting Service.

Business
null

NBC Primetime Olympic Broadcast Crushing Competition

By Michael Balderston published

NBC is earned gold in the ratings during the first weekend of the 2016 Summer Olympics in Rio de Janeiro.

null

Nielsen, AT&T to Use Set-Top-Box Viewing Data for Ratings

By Michael Balderston published

1 2 3 4 Archives