Latest about ratings
Ratings For 2021 NFL Regular Season Were Up 10%
NFL games averaged 17.1 Million viewers on TV and digital, the highest since 2015 and accounted for 48 of the 50 top TV shows during the 2021 regular season
Audiences Tuned Out News in 2021
Interest in news content dropped dramatically in 2021, according to data collected by Axios and the Associated Press from TV ratings, social media and other sources
Will the Tokyo Olympics Lose the Ratings Race?
A new consumer survey finds lack of consumer interest in the games, prompting Zeta to predict it could be among the lowest rated ever
Nielsen: Streaming Slightly More Popular than Broadcast
Netflix accounts for 6% of total viewing of TV in May, according to Nielsen’s newly launched service, The Gauge
MRC: Nielsen Undercounted Local TV Viewing
Nielsen says it is has made progress in resolving problems created by the pandemic in local panels and that it is working with the MRC on the issue
ABC Owned TV Stations Embrace Impressions-based TV Ad Sales
The shift away from using ratings as the currency for local TV ad sales will allow TV and digital to be sold on the same basis
TV Networks Seek Independent Audit of Nielsen Ratings During COVID
Networks believe Nielsen’s ratings are “undercooked”
Super Bowl LV Scored 96.4M Total Viewers, a 14-Year Low
Number covers all platforms where the came was available
