pay-TV

Latest about pay-TV

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Could Lack of Live Sports Doom Pay-TV?

By Tom Butts Published

Trade Desk survey tracks consumers’ TV habits during pandemic

Sports Production
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Report: 44% of vMVPD Homes Switched from Traditional Pay-TV

By Michael Balderston Published

18-44 year olds account for 65% of vMVPD subscriptions, per Leichtman Research Group

Insights
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Grabyo: 74% of Global Pay-TV Customers to Cut Cord Within Five Years

By Michael Balderston Published

Nearly half of U.S. consumers say they are willing to pay up to $35/month for streaming services

Insights
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Top Pay-TV Providers Lost Nearly 5M Subscribers in 2019

By Michael Balderston Published

Leichtman Research Group report found more than 3 million subscribers left pay-TV compared to 2018

Insights
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How Can Pay-TV Providers Convert Customers into Loyal Streaming Subscribers?

By Christopher Dean Published

The customer is now in control

Opinion
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Pay-TV Revenue Projected to Drop $50B in North America

By Michael Balderston Published

Digital TV Research projects pay-TV revenue to fall to $62 billion by 2025

Insights
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Two-Thirds of Americans Access OTT Platforms, Finds Piplsay

By Michael Balderston Published

Nearly 40% have both pay-TV and OTT platforms

Streaming
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Pay-TV’s Role in the Future of Sport

By Anthony Smith-Chaigneau Published

Simply buying more rights is no longer an attractive option

Opinion
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Report: Antenna Only Homes Increase to 15 Percent

By Michael Balderston Published

Analysis
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Report: ‘Skinny Bundles’ Could Eat Into Older Pay TV Market

By Michael Balderston Published

Analysis
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