Latest about Password Sharing
Disney+ Launches Password Sharing Crackdown in U.S.
As part of the crackdown Disney is telling subscribers that they can add an “Extra Member” profile for as little as $6.99
Borrowing Video Streaming Services Remains Popular Among Younger Adults
New research finds 18- to 34-year-olds account for 59% of adult DTC service borrowing
Survey: 56% of Americans Still Sharing Passwords on Streaming Accounts
90% say they will drop streaming services if they hike prices or crackdown on password sharing
One Third of Streamers Still Sharing Passwords
Amid a crackdown on password sharing nearly half were very worried or somewhat worried that streaming services would crackdown on the practice, according to Horowitz
Netflix Adds 8.76M Subs, Hikes Prices Again
Password crackdown helped global subs grow to 247.15M; U.S. and Canada added 1.75M subs
Netflix Password Crackdown Appears to be Paying Off
Rate of new subscriptions more than doubled in the first four days after policy went into place May 23
Netflix Password Crackdown: Only 8% of Shared Users Plan to Subscribe
Half of those sharing a password said they would stop using Netflix according to a Cordcutting.com survey
Cancellation by Spite: Younger Viewers More Likely to Ditch Netflix Over PW Sharing Crackdown
New data from Samba TV and HarrisX show generational differences among responses to new subscription enforcement
