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NCAA

Day 1 March Madness Viewing for Men’s Tournament up YoY to 21.3M

By George Winslow published

More than one third of viewers plan to watch both the men’s and women’s tournament

Sports Production
March Madness

Three-Fourths of Consumers Plan to Watch March Madness

By George Winslow published

More than half plan to watch the games via streaming according an LG survey

Streaming
Kantar

LG: 88% of Canadian Internet Users Are Reachable by CTV

By George Winslow published

New survey finds that the use of connected TVs in Canada is near saturation

Insights
Gated

CTV Advertising Needs Gated Communities, Not More Walled Gardens

By Serge Matta published

The case for a more open approach when it comes to sharing data

Opinion