ISpot.tv

Combining iSpot with MobileFuse's CTV offering gives advertisers a clearer view into the incremental reach and impressions over both linear and CTV sources

The dedicated Streaming Measurement offering and new suite of metrics track audience consumption of CTV advertising at scale

Growth was up in broadcast network game shows, talk shows and soaps as well as syndication

The iSpot.tv survey indicates rising marketing budgets despite economic pressures across TV industry

The World Cup collectively delivered more then 9.5 billion household TV ad impressions, up 28.7% from 2018, according to iSpot.TV

That is a 20% increase from the 7.1 billion TV impressions in 2018 on both English and Spanish-language TV according to iSpot.TV

GroupM is partnering with media companies to create new standards to improve streaming and CTV measurement

iSpot’s third major acquisition in 14 months expands its offering to include out-of-home measurement

NBCU has inked a major deal with iSpot.tv to support NBCUniversal’s audience verification initiatives for both ads and program ratings