Terayon demos MPEG-4/AVC ad insertion and splicing at IBC

The company has developed a product to enable digital program insertion and splicing of programming in MPEG-4
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Terayon’s DM 6400 CherryPicker allows the coexistence of MPEG-4/AVC and MPEG-2 content within the same platform and on the same ASI or IP-based network.

Terayon Communication Systems’ DM 6400 Network CherryPicker digital video networking platform is now available. It now supports the MPEG-4/AVC format.

With up to 50 percent greater compression efficiency than MPEG-2, MPEG-4/AVC enables television systems to deliver twice as much programming compared to MPEG-2. However, before they can realize this capacity improvement, service providers must ensure a migration path for the applications critical to their current network architectures and business models — including digital program switching, grooming and local digital ad insertion.

The system enables seamless migration for these applications via a field software upgrade to service providers’ already deployed DM 6400s. The DM 6400 also supports the coexistence of MPEG-4/AVC and MPEG-2 content within the same platform and on the same ASI or IP-based network. Terayon will offer the new MPEG-4/AVC capabilities as a software upgrade to its current generation DM 6400 during the second half of 2005.

For more information, visit www.terayon.com.

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