MIAMI—Telemundo continues to report large audiences for its Spanish-language World Cup coverage with new ratings showing that 2022 Semi-Finals Total Audience Delivery on Telemundo and Peacock was up by a whopping 60% over 2018.
About 4.5 million viewed the Spanish-language coverage of the matches on Telemundo and Peacock vs. 2.8 million in 2018.
The Semi-Final match between France and Morocco was the 13th game with over 4 million views and the 18th match with a digital average minute audience (AMA) of more than 1 million viewers.
The match between France and Morocco had a TAG of 4.2 million and a digital AMA of 1.5 million viewers.
The day two semi-final was up 39% vs. 2018 (Croatia-England, 3.0 million) and up 63% vs. France’s Semi-Final match in 2018 (Day 1 France vs. Belgium, 2.6 million).
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George Winslow is the senior content producer for TV Tech. He has written about the television, media and technology industries for nearly 30 years for such publications as Broadcasting & Cable, Multichannel News and TV Tech. Over the years, he has edited a number of magazines, including Multichannel News International and World Screen, and moderated panels at such major industry events as NAB and MIP TV. He has published two books and dozens of encyclopedia articles on such subjects as the media, New York City history and economics.
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