TORONTO—Pluto TV has made its previously announced debut in Canada (opens in new tab), with the free-ad supported TV (FAST) offering of more than 20,000 hours and 110 plus channels as part of a partnership with Corus Entertainment.
"I am thrilled to officially introduce Pluto TV to Canadian audiences, bringing them a fantastic lineup that combines the best of Corus' Canadian content, Paramount's deep library and more than 100 third-party partners," explained Olivier Jollet, executive vice president & international general manager for Pluto TV. "The union of Pluto TV and Corus delivers the best of both worlds, debuting a free streaming destination for fans, and creating opportunities for advertisers, offering a premium inventory in a brand safe TV environment. This year has marked tremendous growth for Pluto TV, having expanded to the Nordics in May and now to Canada. As we are now in more than 30 countries and territories, we are one step closer to our mission to entertain the planet."
"The debut of Pluto TV marks the next evolution of streaming in Canada, as Corus celebrates the launch alongside Paramount Global as partners in both content and ad sales," said Troy Reeb, executive vice president, broadcast networks, Corus Entertainment. "Corus is home to Canada's biggest portfolio of original content in the food and lifestyle space, and the stories that connect with Canadians where they live through Global News. Our strategy has always been rooted in placing more content in more places, and Pluto TV further advances this goal. We are also thrilled to expand our offering for advertisers with the addition of Pluto TV's huge inventory of premium video."
Programming includes channels dedicated to hit series like CSI, NCIS and South Park as well as The Drew Barrymore Show, Judge Judy and Beverly Hills 90210.
The line-up also includes a wide variety of programming from Corus.
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George Winslow is the senior content producer for TV Tech. He has written about the television, media and technology industries for nearly 30 years for such publications as Broadcasting & Cable, Multichannel News and TV Tech. Over the years, he has edited a number of magazines, including Multichannel News International and World Screen, and moderated panels at such major industry events as NAB and MIP TV. He has published two books and dozens of encyclopedia articles on such subjects as the media, New York City history and economics.
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