beeTV Raises $8 Million

MILAN: BeeTV, an Italian start-up with a personalized TV content engine, secured $8 million in funding this week. The Series B round was led by Innogest, said to be Italy’s largest venture cap firm. BeeTV said it intends to “become the default entry system for television viewers into their world of TV entertainment. Additionally, beeTV plans to invest in sales and expand its penetration into the U.S. and Far East markets.”

BeeTV offers what it calls a “Personal Content Channel,” or PCC, that resides within set-top boxes, mobile devices or PCs. It identifies the individual subscriber, searches his or her content sources and “pushes relevant content to that subscriber.” Providers have the option to integrate all three platforms or choose a combination.

BeeTV was founded in 2006 by Rodolfo Hecht, Yoram Granit and Yaniv Solnik. It launched the beeSTBox product last fall in San Diego, Calif. Its beeWEB and beeMOBILE systems were unveiled last March. The B round represents Innogest’s largest-ever investment round. -- Deborah D. McAdams

CATEGORIES
Latest in Events
TV Tech Summit with moderator George Winslow (top left), Jason Wormser, senior vice president CW Sports (top right) Scott Warren, president and general manager, CBS Bay Area (KPIX/KPIX+) (bottom right) Tim Hinson, vice president, technology ABC13 KTRK, ABC Owned Television Stations (bottom left).
TV Tech Summit: Networks, Stations Explore the Future of News and Sports Production
TV Tech Summit Panel
TV Tech Summit: Industry Leaders Tackle Building Audiences With FAST, Streaming, NextGen TV
ISS
BEIT at NAB Show to Feature Live Chat with the International Space Station
Cine Gear Expo
Cine Gear Expo to be Held at Universal Studios Lot
Future
Summit: Scripps Sports Carves Out its Unique Niche in Sports TV
HPA
HPA Tech Retreat Examines AI's Impact on Content Creation
Latest in News
Appear
NAB Show: Appear to Introduce VX Media Gateway
GatesAir
GatesAir to Debut ASTC 3.0 Modulator for LPTV at 2025 NAB Show
WPLG new studio
WPLG Selects Ikegami HDK-X500 Cameras For New Production Studio
TV Tech Summit with moderator George Winslow (top left), Jason Wormser, senior vice president CW Sports (top right) Scott Warren, president and general manager, CBS Bay Area (KPIX/KPIX+) (bottom right) Tim Hinson, vice president, technology ABC13 KTRK, ABC Owned Television Stations (bottom left).
TV Tech Summit: Networks, Stations Explore the Future of News and Sports Production
MovieLabs Industry Forum logo
MovieLabs Announces Industry Forum Leadership Council
YouTube
YouTube Sees Record Viewing, Beats Disney in TV Viewing Share