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Avid announces CBS News sale - TvTechnology

Avid announces CBS News sale

The company is also beginning to merge Pinnacle Systems’ products into its product line
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CBS News has purchased multiple Avid NewsCutter Adrenaline news editing systems for its new upgrade.

Avid Technology recently announced the largest single sale in its history: a multimillion dollar broadcast deal with CBS to install Avid digital newsroom systems at the network’s New York City headquarters and London news bureau.

The renovation will replace several tape-based news production systems. It will be delivered to CBS in four stages. The first is currently underway. The entire project is scheduled for completion by December 2006.

As part of the deal, CBS has purchased Avid Professional Services for training alongside a comprehensive mix of products, including: Avid Unity for News with up to 64TB of storage; Avid NewsCutter Adrenaline news editing systems; Avid Workgroup logging and browsing solutions; and a comprehensive digital archive system with third party partners SGL and StorageTek.

The capabilities offered by the new systems — such as high-resolution clip-browsing from anywhere in the newsroom, and editing during the ingest process — will allow CBS to dramatically improve its production workflow and capacity.

Once complete, Avid’s digital news production systems will be deployed at three of the major network news operations in the United States: ABC, NBC and CBS.

For more information, visit www.avid.com.

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