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TWI signs on for third Alchemist Platinum Ph.C standards converter

Sports TV producer and distributor TWI has purchased its third Snell & Wilcox Alchemist Ph.C standards converter, selecting an HD-capable Platinum model that is being used to broadcasts events such as Premier League soccer, Wimbledon, and The Open Championship at St. Andrews.

The new Alchemist Platinum was supplied to TWI by Broadcast & Production Services the Surrey-based distributor. Installed in the VTR department at mediahouse, TWI's London production facility, the Alchemist Platinum Ph.C will be used to convert European productions shot in PAL to NTSC and 60Hz HDTV formats for broadcast to U.S. and Japanese audiences.

Alchemist Platinum provides motion compensated standards conversion. It also delivers upconversion to HDTV standards. With the HD-capable Alchemist Platinum Ph.C, standard and format conversions are done in a single step, thereby converting 625-line SD PAL sources directly to 1080/60 or 720/60 HD and NTSC.

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