Technical awareness conference begins next week

The AAF Association is sponsoring in cooperation with Avid, Automatic Duck and Snell & Wilcox a jam-packed session of technical demonstrations, user and manufacturer panels for content producers and technical staff.

The two-day event will take place July 11-22 at the Hilton Burbank Airport and Conference Center, 2500 Hollywood Way, Burbank, CA.

Representatives from industry companies will address issues of metadata and AAM/MXF workflows, compliance, implementation and product plans. Speakers will describe AAF/MXF from a technical standpoint and illustrate actual metadata workflows in use today.

Session topics include:

  • Introduction to AAF and MXF
  • Using AAF and MXF technology in production
  • BBC production case study
  • AAF and MXF interoperability demonstrations
  • Editorial workflow for commercial production
  • Content search & retrieval
  • Metadata at FOX

For registration and other information go to