DAM user perception study available
By TVTechnology published
The Global Society of Asset Management (G-SAM) has announced the availability of new research conducted by Peer Profiles that looks at subscriber viewing habits and preferences. The survey, “Perception is Reality” covers 10 topics, including: product development,vendor/user relations, standards, workflow and user adoption.
Current and prospective DAM system users were surveyed in August and September 2004. This recent data provides conclusive evidence of a major vendor/ user disconnect, and includes recommendations for both vendors and users to reduce the situation.
To find out more about the study and Peer Profiles, send an email.
For more information, visit www.g-sam.org.
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