Triveni Digital CTO to Address Inner Workings of DTV at IEEE Distinguished Lecturer Series, BTS Montreal Chapter

PRINCETON, N.J. — Oct. 5, 2009 — Triveni Digital today announced that the company's CTO, Dr. Rich Chernock, will be a speaker at the IEEE Distinguished Lecturer series at the IEEE Broadcast Technology Society (BTS) Montreal Chapter. Scheduled for Oct. 21 at Concordia University, Chernock's lecture will address DTV technology and incorporate tutorials explaining the inner workings of DTV — and MPEG-2 transport, in particular — with respect to broadcast, cable, DTH, and IPTV services. Chernock also will discuss strategies for efficient DTV monitoring and for cost-effective entry into mobile television delivery.

Chernock is active in many of the ATSC and SCTE standards committees, particularly in the areas of metadata, monitoring, and data broadcast. Within ATSC he chairs a number of ad hoc committees whose work relates to metadata and transport issues. He is vice-chair of the Technology Standards Group (TSG) and chairs the Non-Real-Time Services and Mobile/Handheld management layer activities within ATSC. He is also a participant in the SCTE HMS activity.

"Though North America has transitioned to DTV broadcasting, members of the industry continue to face challenges posed by the complex technologies and standards underlying this shift," said Chernock. "The emergence of new opportunities, such as mobile DTV, further complicates the broadcast landscape. However, with an understanding of DTV fundamentals and transport mechanisms, broadcasters are better equipped to maintain a high-quality broadcast today and to launch new revenue-generating services tomorrow."

Introduced by the IEEE BTS, the Distinguished Lecturer program provides society members with opportunities to enhance their professional knowledge and vitality, and to stay informed of the latest research results and their practical applications. The Montreal event is sponsored by IEEE BTS, IEEE Montreal, and Concordia University.

More information about Triveni Digital and the company's products is available at www.TriveniDigital.com.

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About Triveni Digital

Triveni Digital Inc., a subsidiary of LG Electronics, develops systems that provide for the management and distribution of data and metadata in DTV, mobile DTV, and IPTV streams. Triveni Digital's products for DVB SI, ATSC PSIP, data broadcasting, stream analysis, and monitoring are renowned for their ease of use and innovative features. Working with leading industry partners, Triveni Digital employs an open and standards-compliant approach to the digital television market. More information is available at www.TriveniDigital.com.

Note to Editors: When referring to Triveni Digital, please use the complete company name, "Triveni Digital." Product and company names mentioned herein are the trademarks or registered trademarks of their respective owners.

ENDS