SALT LAKE CITY — Dec. 02, 2008 — Utah Scientific's MC-40 HD/SD channel- branding system is being used by a growing number of broadcasters as a stand-alone device to provide dedicated emergency alert system (EAS) presentation downstream of an existing master control switcher.
"Our partner, Heartland Video, recognized that many broadcasters making the transition to digital transmission needed a simple, cost-effective, and compact device to perform EAS insertion," said Tom Harmon, president and CEO of Utah Scientific. "The MC-40 is the ideal device to fulfill that need, in addition to having the power and versatility to serve as a master control switcher or to integrate into a multichannel master control system."
The MC-40 accepts the EAS text and audio messages from an EAS decoder and performs keying plus audio message presentation on its own, without the need for additional equipment, thus affording streamlined, cost-effective operation. Based on Utah Scientific's popular and powerful MC-400 system, the MC-40 features two keyers, an internal logo generator, and an audio clip store.
"The Utah Scientific MC-40 has proven to be an incredible value," said Dennis Klas, president of Heartland Video Systems. "It provides clean switching, logo insertion, and EAS insertion for a lower cost than most standalone EAS units. Also, with the addition of a companion router and a master control panel, the system can morph into a full-fledged master control switcher. Broadcasters are finding it to be a powerful offering at a low, entry-level price point."
Utah Scientific's EAS and master control technology comes with the same industry-leading ten-year warranty as its routing systems. More information on Utah Scientific's master control switchers and other products and solutions is available at www.utahscientific.com.
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About Utah Scientific, Inc.
Utah Scientific, Inc. is a leading manufacturer of analog, digital, and HDTV routing switchers, master control switchers, and related products including a full range of software for controlling and managing switching systems. The company has been serving the broadcast industry for 30 years with industry-leading products and best-in-class service and support as recognized by Frost & Sullivan with its 2005 Customer Service Leadership Award and demonstrated by the industry's first 10-year warranty. Additional information about the company can be found at www.utahscientific.com.