Are Social Networks the Key to Interactive TV's Future? - TvTechnology

Are Social Networks the Key to Interactive TV's Future?

According to the Wall Street Journal, online social networks like Facebook and Myspace could be the key to unlocking the promise of interactive TV TV+Social Network=?  
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According to the Wall Street Journal, online social networks like Facebook and Myspace could be the key to unlocking the promise of interactive TV:

TV+Social Network=?