Canada‘s MusiquePlus Counts on Front Porch Digital for Transition to Tapeless Workflow

LOUISVILLE, Colo. -- Jan. 23, 2008 -- MusiquePlus, Canada‘s hip French-language music station, has installed DIVArchive™ from Front Porch Digital to support automated workflow of digitized video content across a complex web of ingest, storage, and delivery platforms. At MusiquePlus, DIVArchive is the key to a complete transformation from tape-based to tapeless workflow that will dramatically improve efficiency and broadcast consistency at the station, as well as enabling it to more readily take advantage of new delivery options.

Founded in 1986, MusiquePlus broadcasts and produces a variety of programming including its own series, reality shows, and music videos. Owned by Astral Media, the station caters to the youth market in contrast to its sister station, MusiMax, which is focused on an older demographic.

“Like us, many broadcasters in Canada have chosen to use Front Porch Digital,” said Mario Cusson, vice president of technologies at MusiquePlus. “Our decision was based on the merits of the product and the way it fit into our unique workflow. We required a flexible system, one we could customize to our needs that would also work seamlessly with multiple other systems. With its open API, DIVArchive has been just such a solution.”

Systems integrator Applied Electronics collaborated with MusiquePlus to devise an innovative workflow in which DIVArchive is directed by ProConsultant‘s LOUISE integrated traffic scheduler. Working in the background, DIVArchive identifies content by its metadata and handles it according to customized rules developed by MusiquePlus -- making copies for archives or for browsing, and/or transcoding the content for streaming to the Web, to mobile phones, or even via FTP to the Montreal airport‘s TV monitors that entertain passengers in the gate area with music programming.

At MusiquePlus, Front Porch Digital is responsible for bridging the gap between the broadcast environment and the IT infrastructure, enabling the broadcaster to take advantage of cost-effective IT-based archiving on data tape, in this case a StorageTech SL8500 LTO-4 tape library. DIVArchive also interfaces with Florical Systems automation, Apple Final Cut Pro editing stations for restoration of content from storage, and Miranda Vertigo XG for branding of promos.

“Repurposing content across multiple distribution channels is essential to businesses like MusiquePlus,” said Dave Polyard, Front Porch Digital senior vice president of sales for the Americas. “DIVArchive was designed to manage content throughout its life cycle in exactly the sort of complex content and storage environment MusiquePlus represents.”

MusiquePlus is currently testing its new system and training staff in advance of full implementation before spring 2008.

# # #

About MusiquePlus

MusiquePlus is a Canadian French-language cable television specialty channel owned by Astral Media and operating from Montreal, Quebec. MusiquePlus is devoted to music and music-related programming from various genres including pop, rock, R&B and more, focusing on a younger demographic than its sister station, MusiMax.

About Front Porch Digital

Front Porch Digital is the global market leader in Content Storage Management (CSM) solutions. The company has long been an innovator in delivering unique software, services, and integrated hardware solutions for CSM to broadcasters and media companies worldwide. Today, Front Porch Digital‘s patented CSM technologies are found in more than 200 installations in more than 45 countries, representing 7.5 million hours of content and more than 50 PB of data under management distinguished for superior functionality, scalability, performance, and customer satisfaction. Front Porch Digital‘s award-winning DIVArchive technology manages the largest broadcast archives in operation for the world‘s best-known media brands. More information is available at

All trademarks appearing herein are the property of their respective owners.