Flexible parameters of new Pan and Zoom 2 freebie enable the effortless creation of stunning photo animations inside both Apple and Adobe host applications

Boston, MA – November 10, 2009 – Noise Industries, developer of visual effects tools for the postproduction and broadcast markets, announced that it has released an update to its popular freebie generator plug-in, Pan and Zoom. The intuitive controls of the new Pan and Zoom 2 plug-in enables users to easily create stunning Pan and Zoom effects, a photo animation style made popular by cinematographer Ken Burns, without a single keyframe. The new release also boasts motion blur to generate the best-looking animations at any frame rate, and a bonus transition, which allows editors to use the same photo animation techniques to move between two clips. Pan and Zoom 2 is free and supports the latest versions of Apple® Final Cut Pro®, Final Cut Express®, Motion and After Effects®.

“We were eager to develop an update to Pan and Zoom after the success of the first release,” said Niclas Bahn, director of business development, Noise Industries. “The ease-of-use and flexibility helped evolve this freebie plug-in into a favorite among the FxFactory community. We are confident our users will enjoy the new update.”

What’s New With Pan and Zoom 2

• Compatibility: Works with image files in the most popular formats, including: JPEG, PNG, PSD, and any media imported to projects and clips

• Set-up and Manageability: Animation remains in sync with clip lengths, presenting the ability to freely resize your clips

• Motion Blur: allows for easy configuration via a single parameter, generating stunning animations at any frame rate

• Flexibility: Animation can also be controlled manually by keyframing parameters

Availability and Pricing of Pan and Zoom 2

Pan and Zoom 2 is offered as a free plug-in via the Noise Industries website. To download the Pan and Zoom 2 freebie, please visit:

Availability and Pricing of FxFactory

FxFactory Pro is available today for $399.00 USD. Additional plug-ins are available for free or commercially starting at a price point of $29.00 USD. FxFactory products can be purchased via the Noise Industries website ( or through select resellers. Adobe After Effects, Apple Final Cut Studio® and Apple Final Cut Express® users can also test drive hundreds of FxFactory plug-ins by downloading the free trial version from:

About Noise Industries, LLC

Established in 2004, Boston, Massachusetts-based Noise Industries is an innovative developer of visual effects tools for the post-production and broadcast community. Their products are integrated with popular non-linear editing and compositing products from Apple and Adobe®. For more information about Noise Industries, please visit:

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