RIO DE JANEIRO
—As with most major
sporting events these days, a wide variety of on-air graphics will enhance the
live telecasts of this year’s 2014 FIFA World Cup matches (June 12 to July 13).
This includes 3-D images, virtual graphics as well as touch-screen displays on
studio sets, all designed to help tell the story in a more compelling way. With
over 2 billion potential viewers for the world’s most famous soccer tournament
in Brazil, the pressure is on broadcasters in their respective regions to
distinguish themselves with on-screen enhancements designed to captivate
viewers with eye-catching graphics, replays, and visual (virtual)
For weeks leading up to the matches, ChyronHego, a veteran graphic
and network production provider located in Melville, N.Y., has been working
with ITV, the U.K.’s largest commercial television network, to install a full
ChyronHego BlueNet graphics workflow for its World Cup coverage in Brazil. The
workflow will include ChyronHego’s Lyric Pro titling and animation plugin for
Avid non-linear editing, in addition to a ChyronHego TRACAB player tracking
system and a series of live broadcast graphics produce especially for the
tournament. This will make content easily accessible to more staff across ITV’s
production workflow and get finished content to air (or online) faster.
player tracking system is just one of the technologies
to delight fans at home.
The company’s BlueNet for Sports platform includes live
, live data integration, player
tools, all tightly integrated to increase productivity.
ChyronHego is also providing ITV with on-site graphics operators and
additional support staff for the duration of the tournament.
Orad Hi-Tec Systems, with office around the world, including Brazil,
has created a turnkey World Cup package that will be used by several
international broadcasters in Brazil and leverages its advanced graphics
solutions, technologies and experience in supporting major international soccer
events. Orad’s World Cup pre-configured software and hardware package is
modular, enabling broadcasters to choose if they want the complete package or
selected elements to enrich their existing production capabilities. The package
is available for purchase or event only rental and can be tailored to specific
requirements and infrastructure.
The Orad World Cup package includes: Orad’s PlayMaker sports
highlights editing server solution; World Cup dedicated on air graphics; and
MVP with sports enhancements. Broadcasters can benefit from Orad’s 16K
resolution graphics for video wall displays, interactive capabilities, and
virtual and augmented reality sets from which to broadcast the World Cup. Ideal
for studio environments, PlayMaker provides a unique workflow for highlight
editing of multiple concurrent games by a single user.
Cup package is highly customizable to fit any production
With its NetStream engine, incoming feeds can be ingested to both internal and
external storage, making coverage of the games instantly available for any type
of postproduction use. Along with PlayMaker’s file-based import capability,
broadcasters benefit from a fast turnaround, tapeless production workflow
Orad’s Emmy Award-winning MVP sports enhancement solution further
enriches production with fast preparation of captivating sports highlight clips,
such as of virtual camera flights between two real cameras, and more. MVP can
be used to better visualize critical plays, the flow of the game, and post-game
The company also offers World Cup-related template-based graphics
enriched with statistics, charts, player stats, tickers, promos, scoreboard
data, and more. These graphics can also be customized according to specific
Additional excitement can be added by integrating Orad’s interactive
graphics, 16K high-resolution graphic display for video walls, augmented
reality, and virtual studios.
Vizrt, based in Norway, will also have a large presence in Brazil,
within the International Broadcast Center, in Rio de Janeiro, providing its
advanced graphics, video, and analysis tools for a wide range of broadcast
The company said it was involved in production of many of the
matches, leveraging its Viz
Arena, Viz Trio,
Virtual Studio, Viz
World, Viz One,
Engine to create a compelling viewer experience.
Vizrt staff from Europe, Asia, and the Americas will be assisting
broadcasters in Rio. Vizrt will be presenting blogs, photos and videos of the
event as it progresses to give a behind the scenes look at the largest sport
event in the world. Production during the tournament will use live graphics
from Viz Trio, Vizrt’s real-time 3D character generator. Scoreboards,
statistics, lineups and lower thirds are triggered live to air by Viz Trio
operators in control rooms and OB vans. Using live data, content is
automatically added to Viz Trio pages creating a simple workflow for live
Vizrt said it began preparing broadcasters for the World Cup in 2013
with the creation of the World Cup interactive studio solution. This package
covers all aspects of a studio show for the tournament. Using interactive
elements via touchscreen or iPad tablet, broadcasters using Vizrt technology
will guide viewers through the tournament with pre-game statistics and lineups,
in-game analysis and post-game discussions. The solution integrates with social
media content, external statistics data and weather data to give viewers the
full scope of every match. The interactive solution can be combined together
with Viz Libero, a 3-D analysis tool for sports.
presenter allows broadcasters to closely analyze match action
The company has also supplied a World Cup version of its existing Viz Libero
graphics package (version 5.7) to some 30 broadcasters in Brazil, used to break
down controversial plays with sophisticated game analysis.
At the heart of Viz Libero’s World Cup version is a plugin interface
to integrate with data providers such as Deltatre, STATS or Opta. Using
Deltatre’s Magma Pro, Viz Libero integrates the official World Cup live player
tracking and statistical data in real-time, making clip processing faster and
analysis more insightful. The system also applies tied-to-pitch graphics such
as heat maps, or pointers to tag the players on the field. The platform also
supports 4K/UHDTV video clip processing, for file-based workflows.
Graphics content will also be used in the studio for virtual sets and
augmented graphics as well as in the arena for live immersive graphics. The Viz
Virtual Studio is used to add and control virtual graphics during live
broadcasts and, when combined with Viz Trio and Viz Pilot, the virtual sets
become templates allowing the broadcasters to change content and add live data
Lastly, Germany-based Ventuz Technology AG has provided its real-time
3D presentation and broadcast graphics software to CCTV for the on-air graphics
of the Chinese broadcast of the World Cup. Also, due to a strategic technology
partnership with ChyronHego, CCTV will use ChyronHego’s BlueNet graphics
workflow. The tight integration allows Ventuz software to be controlled by
ChyronHego solutions to streamline graphics.
The bar continues to be raised for graphic presentations, and, from SD
to 4K, we’re sure to see it all over the next month of soccer matches. Everyone’
looking for that “wow” factor that will keep viewers glued
to their TV sets (and tablets, cellphones and computers).