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Pilat Media Adds Cloud Option for Faster, More Scalable Deployment of IBMS

LONDON -- Aug. 29, 2012 -- Pilat Media, a leading supplier of business management software to the media industry, today announced that its flagship Integrated Broadcast Management System (IBMS) can now also be deployed in a cloud infrastructure, delivering fast, secure deployment and scalability for users around the world. 

"In today's competitive broadcast landscape and challenging economic environment, media enterprises are looking for solutions that enable them to react quickly to change while minimizing their capital investment," said Ron Bar-Lev, EVP product strategy, Pilat Media. "Combining the power of IBMS with the efficiencies of cloud computing creates a quick-to-deploy infrastructure option that optimizes the time and resources required to scale the operation. Deployment and ongoing operation can be further refined by Pilat Media's service organization."

Pilat Media's IBMS is an end-to-end broadcast management system that brings a highly configurable, modular approach to managing content, ad sales, and rights management. Leveraging a single database, a unified business logic layer, and an enterprise-class workflow architecture, IBMS replaces multiple disparate systems with a centralized information hub. Content management, scheduling, airtimes sales, media trafficking, and more are integrated in one easy-to-navigate GUI environment -- optimizing utilization of airtime, broadcast rights, and other resources across multiple platforms and services. Duplicate data entry is eliminated while routine tasks are automated, freeing users to focus more on revenue-generating activities. IBMS therefore increases cross-departmental collaboration and enables more informed, timely business decision-making.

More information about the complete IBMS product family is available at

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About Pilat Media

Pilat Media Global plc (AIM: PGB) develops, markets, and supports business management software solutions for content and service providers in the media industry. Designed with the direct involvement of top-tier broadcasters, Pilat Media's systems improve business performance; accelerate time to market; and enable diversification and growth of content programming, advertising sales, traffic, and media operations for multiplatform linear and on-demand services. More than 60 blue-chip media companies around the world use Pilat Media solutions, including CBS, Corus, Discovery, SABC, Chello DMC, the BBC World Service, Media General, Sky Italia, ESPN Star Sports, and Foxtel. These and other deployments represent the management of billions of dollars in advertising revenue and programming that reaches hundreds of millions of viewers. More information is available at