Latest about Hulu
Hulu Missing Piece of Disney’s Streaming Strategy, Says Ampere
Says Disney can reinvent the TV channel family for the streaming generation.
Disney Strikes Deal to Take Full Ownership of Hulu
Comcast will receive a minimal $5.8 billion buyout from Disney in the next five years.
42% Plan to Spend Less Than $20 on Streaming
The study, conducted online, would mean that a big share of people would be limited to one or two streaming subscriptions per person.
Report: SVODs To Boost Original Content Annual Spend To $10 Billion By ‘22
Netflix, Hulu and Amazon Prime will spend $10 billion annually on original content by 2022 –a threefold increase from what they spend today, according to a new report from The Diffusion Group (TDG).
Netflix, Amazon Prime Lead the OTT Pack
Hulu, HBO Now and Starz round out the top 5, according to Parks Associates.
TV Data Summit: Watching Audience Measurement Evolve
Hulu, Nielsen execs discuss their plans to enhance ads' return on investment at Future's TV Data Summit.
Nielsen Sees ‘Resurgence' in OTA Households
Number of households labeled OTA has nearly doubles in the past eight years.
Why 2019 Will Be the Year of the Consumer for Connected TV
As consumers continue to demand nearly unlimited choice at low prices, the only thing that will keep CTV viable is advertising.
