Latest about Hulu

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Netflix, Amazon Prime Lead the OTT Pack

By Tom Butts published

Hulu, HBO Now and Starz round out the top 5, according to Parks Associates.

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TV Data Summit: Watching Audience Measurement Evolve

By Kent Gibbons published

Hulu, Nielsen execs discuss their plans to enhance ads' return on investment at Future's TV Data Summit.

Events
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42% Plan to Spend Less Than $20 on Streaming

By Jon Lafayette published

The study, conducted online, would mean that a big share of people would be limited to one or two streaming subscriptions per person.

Business
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Hulu Optimizes Web Platform for Live TV

By Multichannel News published

Hulu is rolling out a slew of new features in an effort to boost its live TV experience on web browsers.

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Report: SVODs To Boost Original Content Annual Spend To $10 Billion By ‘22

By Phil Kurz published

Netflix, Hulu and Amazon Prime will spend $10 billion annually on original content by 2022 –a threefold increase from what they spend today, according to a new report from The Diffusion Group (TDG).

Business
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Hulu Missing Piece of Disney’s Streaming Strategy, Says Ampere

By Michael Balderston published

Says Disney can reinvent the TV channel family for the streaming generation.

Business
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Latinx Millennials Love Netflix, Says New Report

By Phil Kurz published

Horowitz Research finds a third of their streaming time is spent with Netflix.

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Hulu Brings Back 4K

By Tom Butts published

Hulu originals can be viewed on Chromecast and Apple TV 4K.

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Why 2019 Will Be the Year of the Consumer for Connected TV

By Mike Baker published

As consumers continue to demand nearly unlimited choice at low prices, the only thing that will keep CTV viable is advertising.

Opinions
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Binge Producing

By Peter SucIu published

This new style of viewing programs has presented both opportunities and challenges for showrunners.

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