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SMPTE

SMPTE, EBU, ETC Publish Report on AI’s Impact on the Media

By Jenny Priestley published

Report includes a technical understanding of both AI and ML, as well as the impact they could have on the media landscape

Trends
AI

M&E’s Embrace of AI Dampens Potential for Damage Mitigation

By Fred Dawson published

Amid the hype, industry struggles to establish guidance and guardrails

Insights
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USC Partnering With Hollywood Studios to Test Limits of Virtual Production

By Michael Balderston last updated

“The Ripple Effect” project has received ETC’s 2020 Innovative Technology Award

Virtual Production