Latest about Cadent
Cadent Acquires YouTube Measurement Firm VuePlanner
Deal for will help Cadent offer advertisers a single end-to-end ad platform across linear, CTV and YouTube
Cadent to Acquire AdTheorent for $324M
The deal will create one of the largest independent omnichannel platforms for buyers and sellers of advertising
Cadent Partners with Google Clean Room Technologies
Cadent Aperture platform and Google Cloud platform integration brings interoperability to CTV advertising and enable privacy-safe TV ad targeting
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