audience

Latest about audience

Apogee Insight

Apogee Insight Acquires PMA Research

By George Winslow published

The deal expands its market intelligence offerings across display and ProAV markets

Business
Nielsen

A+E Global Media Signs New Agreement With Nielsen

By George Winslow published

The multiyear deal covers covers audience measurement and media intelligence and includes new services

Business
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Generational News Divide Visualized

By posted by Deborah D. McAdams published

Very few people still rely on print publications as their primary news source, indicating that the role of newspapers has shifted from conveyor to commentator of news.

Business
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Why Content Customization is Key to Success in Broadcasting

By Arnaud Elnecave published

Platform