WWTV streamlines operations with Avid digital news production technology

The station is replacing its tape-based systems with an all-digital solution

Author:: TVTechnology
Updated:: Feb 23, 2018
Original:: Dec 27, 2005

WWTV-TV in Michigan has selected an Avid digital production system as part of a digital conversion of its news operations. The station is replacing its tape-based systems with an all-digital solution.

WWTV's new end-to-end production environment consists of the Avid Unity for News shared-storage system with MediaManager software; seven Avid NewsCutter XP systems and a NewsCutter Adrenaline nonlinear news editing system for craft news editing; the Avid iNEWS newsroom computer system for automation; MediaStream for commercial playout; and an Avid AirSpeed video server for news ingest and playout. WWTV currently uses an Avid Media Composer Adrenaline and Avid DS Nitris system for editing promotions and long-form features.

For more information, visit www.avid.com.

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WWTV has purchased and begun installing an Avid digital production environment for news creation, storage and playout. The CBS affiliate in Cadillac, Mich. is replacing its tape-based systems with Avid Unity for News shared-storage with MediaManager software, seven NewsCutter XP systems and a NewsCutter Adrenalin

Video Production

The new workflow is intended to provide the station with improved speed to air for its news content

The new workflow is intended to provide the station with improved speed to air for its news content

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