USA Today Network Taps Sony For Cameras

Sony
(Image credit: Sony)

SAN DIEGO, Calif.—Sony Electronics and Gannett Co, Inc. have announced that Sony will become the imaging products provider for Gannett's photographers and video journalists.

The news organization will provide its team access to a wide variety of Sony's imaging products highlighted by the Sony Alpha 1 and FX Cinema Line cameras and G Master line of interchangeable lenses. The rollout of Sony imaging kits for Gannett is beginning select markets, the companies said. 

Gannett's content reaches more than 150 million people each day. Their photo and video journalism team include more than 500 professionals covering more than 10,000 events annually, producing nearly two million edited images and thousands of original videos each year.

"Storytelling through images has been a large part of our organization throughout national and local coverage, and through our sports content," said Bruce Odle, president of Imagn, Gannett's in-house photo agency and sports image wire service. "We are excited to bring Sony's innovative equipment to our journalists to allow them to capture the moments and emotions in new ways to complement the compelling stories of the USA Today Network."

In addition to product delivery, Sony will be supporting Gannett with extensive product service offerings, while also providing direct, on-site support for photo and video journalists at many key industry events. 

"We are extremely pleased to be able to collaborate with Gannett, one of the world's largest news organizations with an unparalleled commitment to delivering multimedia news and creating digital content," said Yang Cheng, vice president of imaging products and solutions Americas at Sony Electronics. "Gannett's USA Today Network is an innovative and venerable news brand, preserving local journalism and reinventing national news.  We are honored that they have chosen to equip their talented visual journalists with Sony imaging products, and are confident it will allow them to capture, communicate and share stories in ways they never have before."

CATEGORIES
George Winslow

George Winslow is the senior content producer for TV Tech. He has written about the television, media and technology industries for nearly 30 years for such publications as Broadcasting & Cable, Multichannel News and TV Tech. Over the years, he has edited a number of magazines, including Multichannel News International and World Screen, and moderated panels at such major industry events as NAB and MIP TV. He has published two books and dozens of encyclopedia articles on such subjects as the media, New York City history and economics.

Read more
Sony broadcast camera
More Than 240 Sony Cameras Will Be Used To Cover Super Bowl LIX
Sony
Sony to Showcase New E-Mount Lens for its Mirrorless Cameras at the 2025 NAB Show
Kento Sayama of Sony Electronics
NAB Show 2025 Exhibitor Insight: Sony Electronics
NAB
Telycam to Showcase New Broadcast PTZ Camera at 2025 NAB Show
IPX-100 product shots and diagram
Ikegami Electronics to Introduce IPX-100 IP Gateway at 2025 NAB Show
Blackmagic's Ursa Broadcast G2
Cameras Adopt a Cinematic Theme for 2025 NAB Show
Latest in Products
Baton QC diagram
Norway’s NRK Improves Operational Efficiency With Interra Systems
Diversified offices in Plano, Texas
Diversified introduces Atlas Orchestrate Cloud Deployment Platform
VENICE Extension System Mini (CBK-3621XS), the latest addition to its CineAlta lineup.
Sony To Feature New VENICE Extension System Mini At 2025 NAB Show
Appear
NAB Show: Appear to Introduce VX Media Gateway
GatesAir
GatesAir to Debut ASTC 3.0 Modulator for LPTV at 2025 NAB Show
WPLG new studio
WPLG Selects Ikegami HDK-X500 Cameras For New Production Studio
Latest in News
Man watching TV showing The Wild Robot
Peacock Added to Charter’s Spectrum TV Select Package at No Extra Cost
 Melissa Zimyeski, vice president of product, and Mat Yurow, vice president of growth, Tegna
Tegna Taps Melissa Zimyeski to Lead Development of Digital Consumer Products
Baton QC diagram
Norway’s NRK Improves Operational Efficiency With Interra Systems
AI-powered translation of English captions to Spanish
XL8 Delivers Real-Time Ai-Powered Spanish Captions to U.S. Public Broadcasters
Ateliere Live interface for sports
Ateliere to Debut TAMS Replay Capability at 2025 NAB Show
FCC meeting room lobby
FCC Launches Proceeding on GPS Alternatives