OmniBus Systems has received an order worth more than half a million dollars to provide news automation, media and asset management and playout solutions at an eighth Time Warner Cable 24-hour news channel that will be based in Milwaukee, Wisconsin.
The station, TWC's first local news operation in the midwest, is scheduled to go to air in the summer of 2004 with technologies developed by OmniBus and Time Warner Cable. The first deployment of this technology was earlier this year at NY1 News, the companies' flagship station in New York.
Time Warner Cable's local news channels operate a wheel format that contain an hour's worth of both live and pre-recorded items. The model allows the wheel to be updated by the producer when new material becomes available.
Using OmniBus' tight integration with AP's ENPS newsroom system via the MOS protocol, the OmniBus control layer integrates the entire production process, controlling the ingest of raw material, editing at the desktop, media and asset management and playout.
Journalists using the OmniBus Desktop Control from within the ENPS newsroom system can add graphics to scripts, search and restore video from the archive as well as browse and edit high-resolution video.
Other key components of the operation are Pinnacle servers and Vertigo graphics products that are all integrated using the OmniBus media and asset management.
The Milwaukee station will be based on the Time Warner Cable model that concentrates on local breaking news stories, community-based reporting and extensive coverage of weather and traffic.
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