Kraft Sports Productions--production company for New England Patriots--has tapped Avid (opens in new tab) digital post workflow for football programming.
The new digital environment will be used to create "Patriots: All Access," a weekly series broadcast on ABC-affiliate WCVB-TV.
The Avid Unity MediaNetwork shared-storage system is at the heart of the post-production workflow, connected to Avid AirSpeed to ingest media with Avid Xpress Pro and Avid Media Composer Adrenaline systems for video editing and finishing. In the shared-media environment, editors can work in different locations and share content in real-time, no longer having to move tapes from one place to another.
