SportsTech Summit, October, 24, 2006 at NAB New York, Javits - TvTechnology

SportsTech Summit, October, 24, 2006 at NAB New York, Javits

As convergence becomes a reality, the sports broadcast industry will create, license and market sports properties through new media channels. Leagues, teams, advertisers, broadcasters and the media now have new opportunities to generate revenue from sports with interactive applications. Explore how digital technologies

Author:: TVTechnology
Publish date:: Sep 18, 2006

As convergence becomes a reality, the sports broadcast industry will create, license and market sports properties through new media channels. Leagues, teams, advertisers, broadcasters and the media now have new opportunities to generate revenue from sports with interactive applications. Explore how digital technologies are offering new revenue streams for sports broadcasters!

Some of the questions we will address include:

How will new digital technologies impact the viewing of sports?
How can sports properties generate revenue through broadband and wireless content distribution?
What are new advertising models from online, iTV, videogames, mobile TV, podcasting and other interactive technologies?
What are successful case studies of advertisers and sponsors creating cross platform campaigns?

Plus, an insider’s view of broadcasters preparing for multiplatform coverage for the 2008 Olympics.

For more information visit www.ihollywoodforum.com/sportstech2006.htm

SportsTech Summit, produced by NAB New York in partnership with iHollywood Forum, will be held Tuesday, October 24 at the Javits Convention Center in New York. As media convergence becomes a reality, the rules for creating, licensing and marketing sports properties are being transformed. SportsTech Summit will bring

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t's been ten months since the Twin Towers were toppled by terrorists, bringing most of New York City's television antenna and transmission systems with them. But many residents without cable or satellite are still having trouble getting decent signals. To that end, the Metropolitan Television Alliance (MTVA), a coalition of New York City area broadcasting stations, was formed to find a site for the new TV tower to replace the one destroyed in the attacks.

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t's been ten months since the Twin Towers were toppled by terrorists, bringing most of New York City's television antenna and transmission systems with them. But many residents without cable or satellite are still having trouble getting decent signals. To that end, the Metropolitan Television Alliance (MTVA), a coalition of New York City area broadcasting stations, was formed to find a site for the new TV tower to replace the one destroyed in the attacks.