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ProMax to Sell EditShare Systems

ProMax has signed a deal with EditShare to sell, distribute and support EditShare's suite of editing and media storage systems.

Under the agreement, ProMax will also include EditShare in its advertising campaigns. EditShare systems are geared towards post production, small and mid-sized work groups and also independent producers in post house, TV stations and more.

"EditShare has identified a slice of the market that, until recently, has been completely unaddressed-there is a significant cross section of the post production market that we can now immediately address," said Ethan Ede, Windows product manager for ProMax.