Gray Taps Ross OverDrive for HD Upgrade

Gray Television, Inc. has entered into a long-term technology partnership with Ross Video to implement the company’s OverDrive HD production systems as part of an HD upgrade in all of its TV stations nationwide.

Gray Television operates 36 stations in 30 markets; Currently OverDrive is installed and on-air at WOWT-TV (Omaha, NE), WCTV-TV (Tallahassee, Fla. ), and WIFR (Rockford, Ill).

"As we approach the next Ross installations at WNDU-DT and KOLO-DT I am confident our viewers will benefit from the enhanced production capabilities a Ross technology solution can provide,” said Jim Ocon, Vice President—Technology, Gray Television Inc. “The OverDrive APC workflow will ensure that these facilities exploit the power of automated production control technology to it's fullest potential while enhancing the quality and efficiency of their control room operations.”

“The commitment to OverDrive by such an esteemed broadcaster as Gray Television further strengthens our market-leading position in automated production control” said David Ross, CEO of Ross Video Ltd. “We are especially pleased to see our customers leverage Ross technology to increase efficiency in their organization while taking advantage of new business opportunities during the transition to HD.”