The Documentary Channel has selected BroadView Software's traffic and programming software as the information infrastructure for its operations. Initially, BroadView's integrated database will handle programming, scheduling, logs and ad contracts for the combination satellite/VOD service. The new system will launch in fall 2008 following data conversion of legacy information from multiple existing software systems, including a well-known competitor's traffic system.
BroadView's next-generation IT-based system, designed to share information about programming, scheduling and revenue management across multiple platforms, enables a variety of emerging business models beyond established broadcast, cable and satellite media. The Documentary Channel's media mix is a showcase for BroadView's versatile, powerful capabilities.
BroadView's solution for the Documentary Channel puts programming and traffic on the same information infrastructure while seamlessly interfacing with existing systems. This unified architecture is the hallmark of BroadView's highly customizable modular approach. Clients receive updates to the latest revisions to the product, enabling them to quickly implement the latest capabilities as new features and modules become available.
For more information, visit www.BroadViewSoftware.com.