BMP to Provide ‘Mobile HD’ on a Mammoth Scale

Targeted for transport (thus, the ‘mobility’) to a variety of on-site engagements, the screens will top out at nearly 40x22 feet.
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There’s mobile TV, and then there’s mobile TV.

Big Moving Pictures, Inc. (BMP) and Strongbase USA are joining forces to create what they say will prove to be the largest mobile LED screen displays ever produced. Targeted for transport (thus, the ‘mobility’) to a variety of on-site engagements, the screens will top out at nearly 40x22 feet.

The large monitors (dubbed “Megascreens”) will be the first LED displays to provide HD (720p), said BMP, which is headquartered in Las Vegas. Events already scheduled for the enormous HD screens in the United States and Canada include air shows featuring the U.S. Navy Blue Angels and U.S. Air Force Thunderbirds, and auto races such as the NHRA and Indy 500. Rock concerts will be another big venue, said the firms.

A BMP exec said in a statement it’s building a “rolling television network with everything that a television network normally has—cameras, graphics, performers, and support by national advertisers—but using giant screens to reach large audiences instead of their home TV sets.” The large screens have a projected lifespan of five to seven years.

Hong Kong Strongbase Investment Group (through Strongbase USA) will handle North American services and marketing in the venture.