Volvo digital signage display features Barco Ilite LED screen

During the Mid-America Trucking Show, the Volvo truck exhibit featured a widescreen LED system from Barco
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A 5.9ft x 26.5 ft Barco ILite 8mm LED screen sat 14 ft above the floor in a four-tile x 18 tile-wide configuration at the Volvo truck exhibit.

A 5.9ft x 26.5 ft Barco ILite 8mm LED screen sat 14 ft above the floor in a four-tile x 18 tile-wide configuration at the Volvo truck exhibit during the Mid-America Trucking Show last March in Louisville, KY

As first reported in Video Systems Display Digest, the Volvo truck exhibit, designed and produced by Santa Monica, CA-based Ken Robbins Productions, Impact Video (Burbank, CA) provided a widescreen LED system.

The Barco ILite was specifically chosen for its 12-bit digital processing and Level II Uniformity. The screen displayed both a widescreen presentation and was also split into three 4:3 aspect ratio screens. The widescreen presentation was fed in 16:9 to six Pioneer PDP-501CMX 50in plasma displays.

Technical director Michael Mann designed the video playback, switching and source control. Source inputs included three channels of digital video recorders for playback of Volvo's promotional videos, a Sony D35 broadcast camera for image magnification of live interviews and a laptop computer for PowerPoint presentations. Tempe, AZ-based Video West provided audio support for the booth.

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