NBC Universal selects Digital Rapids for Olympics Web streaming

NBC Universal has chosen Digital Rapids to provide media encoding, transcoding and streaming systems for its Internet coverage of the 2008 Olympic Games from Beijing, China, Aug. 8-24.

A total of 2200 hours of video will be streamed live on the Internet at NBCOlympics.com, primarily encoded from video feeds into Web-friendly streams through the DRC-Stream systems.

Streams will be encoded in the VC-1 compression format for a viewing experience powered by Microsoft Silverlight technology. The encoded live streams will also be archived for viewers to watch on-demand. Digital Rapids Transcode Manager, the enterprise-class media file transcoding solution, will be used to convert affiliate-provided content between compression and file formats for U.S. domestic distribution.

For more information, visit: www.digital-rapids.com.