Spencer LambertSocial Links NavigationSpencer Lambert is manager, product and partnership success, datafuelX Latest articles by Spencer Lambert National Linear Addressable Demands Smarter Impression Decisioning By Spencer Lambert published 25 July 22 Precision targeting is only half of the equation Opinions MOST READ1GlobalM, scoopa Form Strategic Partnership To Enable Speedy Content Distribution2NAB Extends Contract for President & CEO Curtis LeGeyt3Comcast Lights Up WiFi Boost 4Plex Launches NFL Channel5Integral Ad Science Achieves MRC Accreditation
National Linear Addressable Demands Smarter Impression Decisioning By Spencer Lambert published 25 July 22 Precision targeting is only half of the equation