Gil BeckerSocial Links Navigation Latest articles by Gil Becker Ad Technology Lessons for TV By Gil Becker published 3 May 17 TV advertising has shown a surprising resilience to the massive paradigm shift driven by digital ubiquity, with annual ad spending predicted to hit $195B in 2017. Broadcast Engineering MOST READ1Tegna Names Greg Retsinas President & GM of KGW in Portland2Five More Stations Launch NextGen TV In San Antonio3Tubi Launches `Stubios’ to Encourage Aspiring Filmmakers4Pliant Technologies to Showcase New Smartboom Lite Headset at InfoComm 20245Apple Unveils New iPad Live Multicam Production Studio
Ad Technology Lessons for TV By Gil Becker published 3 May 17 TV advertising has shown a surprising resilience to the massive paradigm shift driven by digital ubiquity, with annual ad spending predicted to hit $195B in 2017.
