Latest about Operative Media
Dang Ly Joins Operative as Chief Product Officer
People NBCUniversal alum will lead ad-tech software firm’s product strategy
Operative Announces New AOS Services Platform for Media Monetization
PRODUCT New services platform transitions Operative's AOS architecture into modular, foundational services to better support AI-driven capabilities for enterprise media
Broadcasters See More Potential in Programmatic Advertising
‘Broadcasters and streaming providers are under growing pressure to bridge the gap between linear and digital operations’
Operative Media Names Mike Napadano as CEO
People Former Disney ABC Television CTO will lead ad-tech firm
Operative, Imagine Communications Partner on Unified Ad Tech Solution
The companies will offer media companies a solution unifies and automates tv media sales and execution
