local TV ad revenue BIA: Local TV Revenues Hit $19.7 Billion in 2020 Core local TV advertising will rebound in 2021 from the 2020 pandemic-induced slump, BIA predicts MRC: Nielsen Undercounted Local TV Viewing Nielsen says it is has made progress in resolving problems created by the pandemic in local panels and that it is working with the MRC on the issue BIA Drops Local Ad Revenue Estimate to $140B Estimate in April was $144.3 billion Latest about local TV ad revenue National TV Ad Market to See 13% Dip, Per MAGNA By Michael Balderston published 15 June 20 Projects a rebound in 2021 BIA Lowers Local TV Ad Revenue Projection to $18.5B By Michael Balderston last updated 21 May 20 Despite pandemic, still an increase over 2019 Get the TV Tech NewsletterThe professional video industry's #1 source for news, trends and product and tech information. Sign up below.Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsors MOST READ1Rogers Inks Agreement to Deploy Comcast’s Products and Technologies2NextGen TV Launches In Portland, Maine3Mattel to Launch First FAST Channels on Samsung TV Plus4NAB Board Election Results Announced5Amagi Names Richard Perkett Chief Product Officer
National TV Ad Market to See 13% Dip, Per MAGNA By Michael Balderston published 15 June 20 Projects a rebound in 2021
BIA Lowers Local TV Ad Revenue Projection to $18.5B By Michael Balderston last updated 21 May 20 Despite pandemic, still an increase over 2019
