Technology from LG Electronics subsidiary Triveni Digital will be highlighted in MPH in-band mobile digital television (DTV) technology demonstrations at NAB2008 hosted by Harris, LG Electronics and Zenith.
Showcasing dynamic advertising applications, Triveni Digital's SkyScraper point-to-multipoint content distribution system will support delivery of MPH-encoded content via local Sinclair Broadcast Group TV station to an MPH receiver traveling around Las Vegas in a stretch Hummer limousine.
MPH leverages ATSC DTV broadcasting to enable delivery of broadcast-quality video to personal DTVs, mobile phones, laptops, in-car infotainment systems, PDAs and other portable media devices. In this application, a Triveni Digital Ensignia digital signage solution will display video content, complemented by a live ticker and a continually updated advertising panel.
See Triveni Digital in NAB booth N2502, or visit www.trivenidigital.com.