One in Five Broadband Households Now Have a vMVPD Service

By George Winslow
published

Virtual MVPDs like YouTube TV continue to expand their reach with 19% of broadband homes subscribing to one according to Parks Associates

YouTube TV
(Image credit: YouTube)

ALLAS—New data from Parks Associates' Video Services Dashboard shows that 19% of US broadband households have a vMVPD service, which is an online pay-TV service that offer bundles of live channels via third-party connected devices. 

The company noted that it will be presenting that research and other recent data in its upcoming fourth annual Future of Video: OTT, Pay TV, and Digital Media conference on December 14. 

More information on the conference is available here. 

(Image credit: Parks Associates)
George Winslow
George Winslow

George Winslow is the senior content producer for TV Tech. He has written about the television, media and technology industries for nearly 30 years for such publications as Broadcasting & Cable, Multichannel News and TV Tech. Over the years, he has edited a number of magazines, including Multichannel News International and World Screen, and moderated panels at such major industry events as NAB and MIP TV. He has published two books and dozens of encyclopedia articles on such subjects as the media, New York City history and economics.