Can You Watch the Winter Olympics in 4K and HDR?

There are only three providers offering 4K/HDR broadcasts and each has specific requirements

Author:: TV Technology Staff
Publish date:: Feb 12, 2018

MALDEN, MASS.—NBC Olympics and its parent company Comcast have been touting that the Winter Olympics in PyeongChang, South Korea, are the first games to support 4K/HDR broadcast. While that is true, Ars Technica took a deeper dive into just what it will take for fans to watch the Games in 4K/HDR; the results indicate that it may need an Olympic effort of its own. Only Comcast, DirecTV and DISH are providing 4K/HDR broadcasts, but none are live, only Comcast offers it on-demand, specific hardware is required and only a handful of sports are even available.

For the full story, read Ars Technica’s original article.

NBC Olympics Pushing 4K HDR for Winter Olympics promo image

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Making its Olympic debut at February’s XXIII Olympic Winter Games in PyeongChang, South Korea, is the distribution of 4K HDR to cable, satellite and telco providers, NBC Olympics announced in a press release.

How to Watch the PyeongChang Winter Olympics promo image

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The PyeongChang Winter Olympics are finally here.

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While TV broadcasters might not yet be ready to deliver 4K HDR over the air, DISH is champing at the bit to take advantage of NBCU’s 4K HDR coverage of the Winter Olympics from PyeongChang, South Korea, and will offer up to three such events per day on a delayed basis.

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Subscribers of AT&T/DirecTV have much to choose from when it comes to NBCU’s coverage of the Winter Olympics from PyeongChang, including 4K HDR coverage with Dolby ATMOS sound and an interactive Mix Channel offering four NBCU networks at once, the company has announced.

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Athletes aren’t the only ones who made their way to PyegonChang for the 2018 Winter Olympics, For-A is on site providing broadcasters with gear to help support 4K production.

NBC to Broadcast 2018 Winter Olympics Live Across U.S. promo image

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The countdown is on for the 2018 Winter Olympics in PyeongChang, South Korea, with NBCUniversal planning celebratory announcements and coverage across its broadcast and digital platforms.