Making its Olympic debut at February’s XXIII Olympic Winter Games in PyeongChang, South Korea, is the distribution of 4K HDR to cable, satellite and telco providers, NBC Olympics announced in a press release.

The PyeongChang Winter Olympics are finally here.

While TV broadcasters might not yet be ready to deliver 4K HDR over the air, DISH is champing at the bit to take advantage of NBCU’s 4K HDR coverage of the Winter Olympics from PyeongChang, South Korea, and will offer up to three such events per day on a delayed basis.

Subscribers of AT&T/DirecTV have much to choose from when it comes to NBCU’s coverage of the Winter Olympics from PyeongChang, including 4K HDR coverage with Dolby ATMOS sound and an interactive Mix Channel offering four NBCU networks at once, the company has announced.

Athletes aren’t the only ones who made their way to PyegonChang for the 2018 Winter Olympics, For-A is on site providing broadcasters with gear to help support 4K production.

NBC is starting to put its plan together for its broadcast of the 2018 Olympic Winter Games in PyeongChang, South Korea.

The countdown is on for the 2018 Winter Olympics in PyeongChang, South Korea, with NBCUniversal planning celebratory announcements and coverage across its broadcast and digital platforms.

NBC Olympics will set an Winter Olympics record of its own at the PyeongChang Games, as the broadcaster has plans to live stream 1,800 hours of content.