Ciro A. Noronha, PhDSocial Links NavigationCiro A. Noronha is president of the RIST Forum Latest articles by Ciro A. Noronha, PhD SCTE-104/35 and Beyond: A Look at Ad Insertion in an OTT World By Ciro A. Noronha, PhD last updated 14 February 20 Ad Insertion is a very important part of many video delivery systems because of the monetization aspect—it generates revenue! Opinions MOST READ1Rogers Inks Agreement to Deploy Comcast’s Products and Technologies2NextGen TV Launches In Portland, Maine3Mattel to Launch First FAST Channels on Samsung TV Plus4NAB Board Election Results Announced5Amagi Names Richard Perkett Chief Product Officer
SCTE-104/35 and Beyond: A Look at Ad Insertion in an OTT World By Ciro A. Noronha, PhD last updated 14 February 20 Ad Insertion is a very important part of many video delivery systems because of the monetization aspect—it generates revenue!