Political Ads

Latest about Political Ads

Advertising

‘Reaching the Right Person at the Right Time’

By Susan Ashworth published

New advertising solutions prioritize targeting, monetization and viewer engagement

Business
FCC seal

FCC: Political Ads Lowest Unit Rates End on Election Day

By Michael Balderston published

Even if races are still undecided, FCC says broadcasters no longer obligated to give discounted rate

FCC
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CTV Ads Reach ‘Persuadable’ Votes, Magnite Finds

By Michael Balderston published

Majority of undecided voters have an ad-supported streaming TV service

Insights
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NAB Says FCC Political Ad Orders are ‘Impracticable’

By Michael Balderston published

Issue surrounds broadcasters properly identifying political ads and the issues they cover

FCC
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BIA: Election Year to Boost Ad Revenue Along With OTT, Social Media

By Michael Balderston published

BIA projects that local ad revenue in the U.S. for 2020 will surpass $161 billion.

Streaming
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The Video Show: One Minute With Nate Kresge

By TVT Staff published

GK Visual co-owner shares thoughts on political campaign videos.

Events
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