InnovidXP Innovid Launches InnovidXP for Cross Platform TV Measurement Media buyers Dentsu has signed on as an early user of Innovid's global measurement platform for converged TV advertising Get the TV Tech NewsletterThe professional video industry's #1 source for news, trends and product and tech information. Sign up below.Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsors MOST READ1Comcast Lights Up WiFi Boost 2Plex Launches NFL Channel3Integral Ad Science Achieves MRC Accreditation4NEP Belgium Taps manifold CLOUD in Virtual OB Setup for Live Sports5DirecTV Launches New Streaming Channels from Cineverse and Scripps Networks