Abby Auerbach Latest about Abby Auerbach Misperceptions About TV as an Ad Vehicle Leads to Undervaluing of Medium, Says Auerbach By Phil Kurz published 15 May 19 Despite these notions, TV far outperforms social media and digital when it comes to viewing time, reach, viewability and trust. Business Get the TV Tech NewsletterThe professional video industry's #1 source for news, trends and product and tech information. Sign up below.Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsors LATEST ARTICLES1CBS Atlanta Launches New Weekday Morning News Show with AR/VR Set2MRC Issues Final Digital Advertising Auction Transparency Standards3ATSC Board Leadership Re-Elected For 20264Xumo Taps The Trade Desk to Expand Direct Access to Premium Streaming Inventory5Peacock Hits 44 Million Subs, Lost $552 Million in Q4
Misperceptions About TV as an Ad Vehicle Leads to Undervaluing of Medium, Says Auerbach By Phil Kurz published 15 May 19 Despite these notions, TV far outperforms social media and digital when it comes to viewing time, reach, viewability and trust.
