Turner Entertainment Networks has purchased 22 MEMPHIS encoding systems from Snell & Wilcox for its Atlanta facility to provide high-quality MPEG-2 encoding of HD content prior to playout and archiving.
Turner uses MEMPHIS to ingest HD content in a format compatible with its Pinnacle MediaStream servers and online storage infrastructure. By using the MEMPHIS variable bit rate option, Turner is able to maintain clean video images while optimizing the bit rate for its distribution and transmission requirements. The MEMPHIS systems installed at Turner also processes CIE-708 closed captions and carries Dolby-E audio.
Turner's Atlanta facility currently supports more than 30 SD and HD network feeds. As channel count increases and new HD channels are launched, MEMPHIS will enable Turner to expand its programming bouquet while maintaining the highest quality of video pictures. The flexible compression options provided by the MEMPHIS encoder also prepare Turner for delivery of the network's immense store of content via other platforms, often in applications for which low bit rates are critical.
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